Software
Hardware
Project Overview
A video visualization of Yokogawa’s corporate brand slogan and the message behind it, expressed through 25 wirelessly controlled, self-propelled cubes that moved in sync to form the Yokogawa trademark.
The cubes’ movements represented not only Yokogawa’s power of precise measurement and control, but also their commitment to being a node of business and industry that creates new value by connecting humanity and technology.
Technology
CG software was used to evaluate camera angles, cube number, grid size, and create video content. Based on this data, we sequenced the movement of the 25 individual cubes in a CG simulator. We also developed a framework that facilitated control of cube movement, rotation, and speed via Bluetooth by replaying the CG simulator in real-time when filming the video. The system accommodated projections to guide filming and the ability to export the sequencing used in the synthesis of AR scenes.
For the autonomous cubes, we adapted the toio™ Core Cube, a toy robot made by Sony Interactive Entertainment. We modified each cube with a variety of “gimmicks.” While the cubes thus each played an independent role, the system was customized so that these individual movements were oriented in service of a unified goal. We created a transceiver device that regulated this cube fleet via Bluetooth. In the final scene of the video, the cube fleet moved into just the right configuration such that the light was manipulated to project the Yokogawa logo on the floor.
toio™ official site
Left: Original chassis, Right: toio™ core cube
– Polarizing filter cubes
Polarizing filters were used to block out blue light and convert the spotlight beams into the yellow Yokogawa logo. The cubes were also outfitted with V-shaped masks that created the rhomboid logo’s sharp points.
– Lens cubes
Injection-molded frames mounted with custom rectangular cylinder lenses made from machined acrylic. These lenses condensed the beams from the spotlight LEDs, resulting in a brighter, well-defined logo.
– Camera cubes
Although these cubes did not appear on screen in the finished video, they were equipped with cameras used to film a portion of the scenes. Having the cameras themselves move as part of the system enabled us to dynamically capture the action from the perspective of the cubes.
Left: App screenshot, Right: Bluetooth transceiver
The application controlled a Bluetooth transceiver that ascertained cube position and communicated speed, direction, and target coordinates.
Left: CG verification of the lens condenser and filter effects , Right: Gimmick cube placement per the simulation